Case Study
Ask Narina
Niche of the Website
Ask Narina is a life coaching and personal development website offering coaching services for individuals and businesses to unlock their potential, achieve personal growth, and thrive. The website also focuses on marketing and helping others establish successful businesses with positive mindsets.
The Services
- Website Development – Building a professional, visually appealing, and functional website to effectively showcase life coaching services and personal branding.
- SEO (Search Engine Optimization) – Optimizing the website to rank higher for keywords like “life coach,” “personal growth coach,” “business coaching,” and “personal development.”
Problems Faced and Solutions Implemented:
Unclear CTA and Service Communication
Clear CTAs like “Sign Up for Free Consultation” or “Book Your Session” were placed prominently throughout the site, and a clear list of services was added to the homepage for better service communication.
Mobile Optimization Issues
The site was redesigned using a mobile-first approach, making it fully responsive and ensuring all content was accessible on both desktop and mobile devices.
SEO Gaps
On-page SEO optimization was done, including keyword research, optimized meta tags, header tags, and rich content with the relevant keywords. Local SEO techniques were also implemented to increase visibility for users searching for coaching services.
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